Six degrees of separation
Six degrees of separationFrigyes Karinthy, Hungarian writer proposed the theory named as Six degrees of separation. The degree of separation stands for “measure of social distance” between people. According to the theory, “every person...
The on-screen selling- Digital Marketing
The on-screen selling- Digital MarketingWith the headway in time, the needs and demands of the population are evolving. With the expanding demand of varied products, the vending has paved its path from offline to...
Mystery Shopping -A Mystery Method of Market Research
Mystery Shopping -A Mystery Method of Market Research Mystery shopping sounds like a person will be going for shopping of anonymous product in a anonymous market. But in actual its not like that. It...
Game of Codes
Game of Codes Developed on the plea of distraught cashiers on supermarket counters and customers who were sick of standing in never-ending queues, Barcode was a brilliant invention that began as four lines drawn in...
ATL, BTL, & TTL Advertising
ATL, BTL, & TTL Advertising
Promotional strategies include a wide arena of advertisement activities to lure customers on the basis of the distinct fluctuations of customer needs. Above The Line (ATL) and Below The Line (BTL)...
WAY TO THE BLOGGERS WORLD
WAY TO THE BLOGGERS WORLD We have already heard from people around us how writing a blog makes an impact on our resume and how useful it is for marketing ourselves in the Virtual...
WHY THINGS DIFFER!
WHY THINGS DIFFER!In the real world many times we come across a product with certain specifications which will have different meanings in different backgrounds but we will not be knowing it really. It seems...