After winning the trophy for the fifth time, Nita Ambani, owner of the Mumbai Indians, said, “We play for each other, we love each other, and we take pride in each other’s achievements, I think that’s what a team is all about.” The Indian Premier League is back after a 148-day hiatus and will be played in neutral venues across six cities: Chennai, Kolkata, Bangalore, Delhi, Mumbai, and Ahmedabad, with playoffs and finals held at the Narendra Modi Stadium in Ahmedabad. It goes without saying that playing without Crowd has become the new routine.
Auction
A total of 292 players were auctioned, with 57 being sold to franchises. Some teams had formed around their core structure, while others, such as Royal Challengers Bangalore and Punjab Kings, had refreshed their structure. Chris Morris is the most expensive IPL Auction purchase ever.
IPL Theme Song 2021
India Ka Apna Mantra emphasises New India’s passion and risk-taking mentality in every realm, with the “Yatra Pratibha Avsara Prapnotihi” on the IPL Trophy translating to “where talent meets opportunity” and indicating that the IPL is more than just a game for Indians.
Influencer Marketing
Several players are the faces of several brands and has proven to be very successful with several brands. For example, Virat Kohli is the face of Puma, and Puma is the jersey sponsor for Royal Challengers Bangalore this year.
Social Media Marketing
Because of social media handles like Twitter, Facebook, Instagram, and YouTube, which are pivotal platforms for promoting the whole case and respective franchises, Pandemic has driven audiences away from the stadium but not from their teams and players. About every team has a contest and a fan page, allowing fans to participate in a very social way.
Revenue
The BCCI expects to gain about Rs 4,000 crore from this edition, thanks to the return of title sponsor Vivo. Last year, the BCCI announced a 30-40% drop in sales, but it has signed new sponsors to the current roster. As a result, IPL franchises are forecast to see a sales increase of 10-15% this year.
League Standings
Compared to previous seasons, this season each franchise has a well-balanced roster, meaning that each team’s change would have a greater effect on the points table.
A sense of wonder
- Will Rishabh Pant be able to break free from the shackles of captaincy? Is he the Indian Cricket Team’s Future?
- Is Thangarasu Natarajan capable of providing India with a much-needed Left Arm Pace Bowling choice for the ICC T-20 Men’s World Cup?
- Will Royal Challenger Bangalore’s fortunes be changed by Maxwell?
- Do the Rajasthan Royals have the best playing XI on paper if their death bowling problems are resolved?
- What adjustments will the Chennai Super Kings make to non-Chennaiyan pitches? Will they be able to replicate their feats of valour?
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